Coors Light CapFi
Art Direction
UX - UI
“No more throwing away your Coors Light bottle cap. Now with the Coors Light CapFi enjoy expanded data storage for free. The first ‘bottle-cap’ with NFC Data integrated.”
“No more throwing away your Coors Light bottle cap. Now with the Coors Light CapFi enjoy expanded data storage for free. The first ‘bottle-cap’ with NFC Data integrated.”
Landing page created to support April Fools story. Mobile optimized to support audience targeting 18 – 24 early adopters. Content and email marketing was also in the mix to carry the experience.
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Eliud Echevarría -
Digital Designer
Contact -
echevarriaeliud@gmail.com
Social -